Accessible & Reassuring

We were approached by Test’n’Go to create an educational animation that would guide users through the process of using their at-home COVID-19 testing kit—an essential requirement for travelers needing to provide a negative result before flying abroad during the pandemic.

The brief was clear: make the process simple, accessible, and reassuring. Our goal was to ensure that users of all ages and backgrounds could confidently follow the steps without confusion or anxiety.

To begin, we worked closely with the Test’n’Go team to break down the testing procedure into clear, concise stages—from registering the kit and collecting the sample, to sealing it properly and submitting the results online. We then translated this process into a storyboard, using friendly, inclusive visuals and a calm, instructional voiceover to guide viewers through each step.

We deliberately chose a clean, modern animation style with subtle motion graphics to maintain clarity and avoid overwhelming the viewer. The tone was informative but approachable—balancing professionalism with empathy during what was, for many, a stressful time.

The final animation was distributed via Test’n’Go’s website and digital platforms, and it played a key role in reducing customer support queries and improving user confidence in the home testing process.